Ben Tobin, USA TODAY, Jan. 25, 2019; original article contains a video
If you ever wanted some fancier ketchup of the spherical variety, you'll no longer have to fish around for it.
Ketchup-maker Heinz announced on Twitter that it will be giving out jars of ketchup caviar to 150 lucky winners of a sweepstakes in time for Valentine's Day. Fear not, vegetarians: the "caviar" is actually little pearls of ketchup, not unfertilized salt-cured fish eggs.
"America’s favorite ketchup presents America’s favorite caviar. Reply with #HeinzKetchupCaviar and #Sweeps for the chance to get your hands on one of 150 jars this Valen-HEINZ day," the tweet reads.
America’s favorite ketchup presents America’s favorite caviar. Reply with #HeinzKetchupCaviar and #Sweeps for the chance to get your hands on one of 150 jars this Valen-HEINZ day. No purchase necessary. Rules linked in bio.
The rules of the sweepstakes are simple: reply to the tweet from @HeinzKetchup_US with the hashtags #HeinzKetchupCaviar and #sweeps for a chance to win. Entries must be submitted between Jan. 24 7 a.m. ET and Jan. 28 11:59 p.m. ET, and users must be at least 18 years of age.
The 150 winners will be randomly selected on or about Jan. 29. Each winner will receive one 1.8 ounce jar of the ketchup caviar, which is valued at $5. The total prize value of all prizes awarded is $750.
The responses from Twitter users have ranged from appreciative to sarcastic. One Twitter user speculated on what the ketchup caviar could mean for their breakfast game:
#HeinzKetchupCaviar #Sweeps There's noting wrong with putting ketchup on eggs ... if you do it right! Now we can all step-up our breakfast game. Thanks @HeinzKetchup_US
Another Twitter user chose to enter the sweepstakes because they want some "boujee" ketchup:
Even some notable names, such as film and theater star Lin-Manuel Miranda, joined in on the fun:
Me: Success has not changed me
Also me: @HeinzKetchup_US SEND ME WHATEVER THIS IS, PLEASE, I'M STAGE'S LIN-MANUEL MIRANDA
Follow USA TODAY intern Ben Tobin on Twitter: @TobinBen
No comments:
Post a Comment